5 Benefits of Corporate Video Production
What are the benefits of corporate video production for you? Lasting Blueprint Productions knows how to make a corporate video work for your company. For those that aren’t familiar with the amazing benefits of corporate video production, you might be missing out on so much potential business. We’re here to help you out here! Through the art of storytelling, there are many huge benefits of corporate video production for your company. How about we have a look at why you should start using corporate video production services to market your business.
Pursue A Story
The purpose of corporate video is to tell your brand’s story and to say something important about your company. There are many outstanding benefits of corporate video production in regard to telling a story about business and captivating your audience. Regardless of your business size and industry, you have the opportunity to reach for moments that mean something and create something extraordinary by helping your customers understand the benefits from your products or services. While TV commercials are great, do you honestly think that the restraints of 30-60 seconds can tell your story? With corporate video production, restraints do not matter. However, the best corporate videos on the Internet are in the 4-5 minute range. We’d recommend around 3 minutes.
It’s Fun and Easy
An important reason to incorporate video into your next marketing campaign is the fact that it can be whatever you want it to be. A corporate video will work best for your website, YouTube, Vimeo, and other social media platforms. You can also use them for your internal training videos. A good corporate video production showcases real and genuine people, which is essential to acquire new clients for your business. Being yourself and being open and honest is less stressful than memorizing lines from a script, which makes the entire video production process fun and easy.
Make The Corporate Video Production Search Engine Friendly
Another one of those benefits of corporate video production is to properly upload and optimize your content with the correct title, description, and tags. It will help your video content be found much easier. Video optimization for web will increase its chances to make that that make video rank high in top search engines such as Google and YouTube. Here is a great example of a corporate video that is properly labeled. It’s our CannaBiz Day Orlando Conference Highlight Video. No one is going to find your video in search results if it’s titled “video from july event.mp4.” So make sure you know how to optimize video for YouTube and Google. It will be a huge help!
Social Media Sharing
Video content marketing with social media should always fit into your strategy. When web videos are professional, interesting and fun, people who watch,will share it. Individuals involved in the video production process will be more than happy to share your content because they are a part of something special. When people enjoy and share your content using social media, it’s just another one of those great benefits of corporate video production. Sounds like an easy win to us.
People would rather watch than read. Having Lasting Blueprint provide it’s corporate production services to create high quality training videos to suit your needs will go a long way. You can have one or many different training video services such as employee orientation, compliance programs, sales, retail, product demo, workforce and management, surveys, customer support, and interactive training, but the goal is always to create effective training videos to convey your message. The best corporate training videos gives employees the ability to watch over and over again until they retain all important information. That saves a lot of time from management. Improving efficiency in the workplace absolutely one of the big benefits of corporate video production.
Note: We will give you one more tip as a bonus for making it this far!
Testimonial videos are one of the best benefits of corporate video production. A great way to build trust with your company’s online audience is to have customer testimonial videos.
Are you wondering how to do a video testimonial for your business? Check out our How to Improve Your Business with an Effective Testimonial Video blog post.